Julius Caesar Essay: Mark Antony as the Genius of Julius Caesar

Mark Antony as the Genius of Julius Caesar Mark Antony - the guy is a genius.   He gives the most powerful and emotional speech ever conjured up by a human mind.   He gets this powerful emotion from the pain of the loss of his friend, Julius Caesar.   In Shakespeare's play about the ill-fated Roman ruler, a band of conspirators plot to kill Julius Caesar.   They succeed in doing so, and Caesar's best friend Antony is infuriated.   However, he manages to keep his cool, until he is allowed to speak at Caesar's funeral.   Brutus, the leader of the conspiracy, attempts to win the popularity and support of the crowd, and he does so with a speech full of glittering generalities.   His speech sounded good, but really meant nothing.   The people favor Brutus until Antony takes the stand and delivers the cold hard facts, turning the mob of people into an angry stampede.   The persuasive techniques that were used by Antony helped him to gain the crowd's support.   If he did not use these techniques, Antony would sim ply be carried off the stage and thrown into the mob.   The techniques that he used (to make his speech persuade the mob to help him) were: the fact that he acknowledged the opposing argument, his slowly rising emotional expression, and the use of a simple refrain that gets more and more sarcastic each time around.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Antony must acknowledge the opposing argument, because it helps him to show the crowd that he does not have a selfish or one-tracked mind.   "The noble Brutus hath told you Caesar was ambitious.   If it were so, it would be a grievous fault." (Act III, Scene ii, 79-81)   Although the crowd knows it, Antony says that Brutus said that Caesar was ambitious.   Why?   Antony restates what Brutus said to make a very p... ... Antony has just made a complete fool of Brutus.   Again, only one small detail changed in the refrain to produce the sarcasm - the "and sure."   It is hard to believe that only changing a few little words can cause that much of an impact on a speech.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Through the use of these three persuasive techniques, Mark Antony succeeds in winning the support of the entire mob.   By acknowledging the opposing argument, slowly letting his emotions take over, and using a "simple" refrain, Antony delivers the perfect crowd-manipulating oration.   Antony knows the psychology of persuasion, and he shows it when he gives the speech.   The qualities of a persuasive speech, to speak of Antony's methods, are not obvious at all.   They come slowly, and that is the way to get a crowd in your hands. Works Cited: Shakespeare, William. Julius Caesar. New York: Simon, 1975. Julius Caesar Essay: Mark Antony as the Genius of Julius Caesar Mark Antony as the Genius of Julius Caesar Mark Antony - the guy is a genius.   He gives the most powerful and emotional speech ever conjured up by a human mind.   He gets this powerful emotion from the pain of the loss of his friend, Julius Caesar.   In Shakespeare's play about the ill-fated Roman ruler, a band of conspirators plot to kill Julius Caesar.   They succeed in doing so, and Caesar's best friend Antony is infuriated.   However, he manages to keep his cool, until he is allowed to speak at Caesar's funeral.   Brutus, the leader of the conspiracy, attempts to win the popularity and support of the crowd, and he does so with a speech full of glittering generalities.   His speech sounded good, but really meant nothing.   The people favor Brutus until Antony takes the stand and delivers the cold hard facts, turning the mob of people into an angry stampede.   The persuasive techniques that were used by Antony helped him to gain the crowd's support.   If he did not use these techniques, Antony would sim ply be carried off the stage and thrown into the mob.   The techniques that he used (to make his speech persuade the mob to help him) were: the fact that he acknowledged the opposing argument, his slowly rising emotional expression, and the use of a simple refrain that gets more and more sarcastic each time around.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Antony must acknowledge the opposing argument, because it helps him to show the crowd that he does not have a selfish or one-tracked mind.   "The noble Brutus hath told you Caesar was ambitious.   If it were so, it would be a grievous fault." (Act III, Scene ii, 79-81)   Although the crowd knows it, Antony says that Brutus said that Caesar was ambitious.   Why?   Antony restates what Brutus said to make a very p... ... Antony has just made a complete fool of Brutus.   Again, only one small detail changed in the refrain to produce the sarcasm - the "and sure."   It is hard to believe that only changing a few little words can cause that much of an impact on a speech.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Through the use of these three persuasive techniques, Mark Antony succeeds in winning the support of the entire mob.   By acknowledging the opposing argument, slowly letting his emotions take over, and using a "simple" refrain, Antony delivers the perfect crowd-manipulating oration.   Antony knows the psychology of persuasion, and he shows it when he gives the speech.   The qualities of a persuasive speech, to speak of Antony's methods, are not obvious at all.   They come slowly, and that is the way to get a crowd in your hands. Works Cited: Shakespeare, William. Julius Caesar. New York: Simon, 1975.

Hooded Americanism: The First Century of the Ku Klux Klan Essay

In â€Å"Hooded Americanism,† David M. Chalmers narrates the olden times of the Ku Klux Klan in every single one of its personifications from right away following the Civil War to the belatedly 1970s. Mr. Chalmers moreover talks about the Klan’s expansion and accomplishments in all of the states throughout its strongest era in the 1920s to 1930s. Mr. Chalmers furthermore discusses in great detail the tumultuous 1960s and how the Klan lends a hand unintentionally to produce the Civil Rights legislation for which it struggled so toughly against the opposition. Comprehensively investigated and finely written, â€Å"Hooded Americanism† is based on facts and peeps into the life of a contentious association and into the survival of the men and women who made it achievable. Summary of the Book: In the book â€Å"Hooded Americanism†, according to the author, David M. Chalmers, â€Å"it is not possible under American law to forbid the existence of an organization such as the Klan. Only the overt deeds of individuals, not organizations and opinions, are punishable† (David Mark Chalmers, 391). In other expressions it is practically not possible to pin the activities of a company on one human being. In result, the group gets away with monstrous and dreadful actions of violent behavior and no one is penalized for it. They have extended an effectual and successful approach and it is one of terrorization. All the way through the past, the Ku Klux Klan has instilled terror in others compelling them to give the impression to be substandard and defenseless. Not including the capability to threaten civilization, the Klan may perhaps still subsist, but it would obtain no authority above others. David Chalmers’ Hooded Americanism is in spite of everything, a standard history of the Ku Klux Klan. His 1981 modified version traced the indistinguishable territory all the way through its fourth period, peaking with the late-1970s resurrection directed by new leaders like David Duke and manifested by the assassinators of five anti-Klan protesters at a 1979 war of words in Greensboro, North Carolina â€Å"Greensboro† readdresses here. Greensboro, North Carolina is a municipality in the U. S. state of North Carolina. Subsequently Klan relationships previously again forced, even though hard-core Klansmen soldiered into the new millennium by setting of connections crossways the chauvinistic Right, counterfeiting associations with Christian distinctiveness supporters, armed force combatants Nordic paganists, and neo-Nazi demagogues. Thesis of the book:  In spite of the civil rights modifications being approved greater than 40 years ago, racial discrimination persists to continue living to a great extent in America. A good example of this is the book â€Å"Hooded Americanism†. This book is based on the southern-based group known as the Ku Klux Klan. Instantaneously subsequent to the Civil War, this group moved towards the Modernization Period. The Ku Klux Klan (KKK) is one of America’s oldest and mainly one of the most apprehended groups. Determined by the vision of a world with simply one master ethnic group, the KKK frequently makes use of violent behavior, aggression and tactics exceeding the law to encourage their cause: white domination. Believe it or not, the innovative components intended for the KKK, were supposed to be an entertaining communal association that would be occupied of meaningless excitement and enjoyment despite the fact that in later years the KKK grew to be identified for their violent behavior and brutality in opposition to inhabitants outside the white nation and public who connected with them. With the times gone by that image Americans have of the KKK is hard to accept as true that it was on track for the reason that a small number of inhabitants wanting to have some childlike enjoyment, not because they were determined to establish a procession of hostility on anybody outside the white ethnic group. The Klan was extremely mysterious; all of the components were protected from individuals meaningful in their real characteristics (if that was their desire). Because of this confidentiality they obtained the alternate substitute name of â€Å"The Invisible Empire†. Even though slavery was brought to a conclusion, racial discrimination was not. The KKK was decived by the U. S. Government when it established and started being familiar with African-Americans as more than simply slaves. The KKK started their remonstration by execution, tar and feathering, thrashing, pounding and assassinating African-Americans in the South. The Klan doesn’t make use of the similar strategies as they did years and years ago. At that instant the KKK grasps nonviolent complaints in front of civil rights organization structures, the White House, and so on. For the reason that of their further diplomatic and more knowledgeable sounding loom, the Klan gets further encouraging awareness from brainless southerners. Subsequent to the removal of the U. S. Government hordes from the South in the late 1800’s, the Klan accomplished its objective. Numerous of the groups separated. Following the turn of the century, it started happening another time. This instant the objective was a lot superior, emancipation of America from all non-white, Christian Americans. This is the Ku Klux Klan we are familiar with at the moment. The Klan hasn’t been as authoritative from the time when they began, but for the past 50 years it has had a lot of reincarnation and plunges. All the way through the history, the KKK has tried to put a stop to the correspondence of America. They will maintain to do well by pleading with further inexperienced and unqualified Americans to stick together with them. It is correct that racial discrimination still continues to exist in the United States, but there will at all times be men and women of every color and shade struggling in opposition to group similar to the KKK. Provided that there are dissimilarities linking people on this earth, there will forever be revulsion. And the KKK will be there to nourish on this abhorrence and take advantage of it in each and every way probable. They might be noiseless for numerous years, but you can calculate on the reality that they are there. They are â€Å"The Invisible Empire† and will for eternity be the dark and mysterious side to American History. The book goes in length into the Klan’s spreading out into numerous nations and documents their accomplishments/collapses and the universal communal response of the group of people the Klan was entering. The novelist despite the fact that appeared to have a pro-Klan prejudice, and this is sensed just by the title and the understanding of the within jacket. He infrequently spots out the tribulations of the Klan’s philosophy (throughout his utilization of expressions, particularly exclusion of such words as â€Å"racist† and â€Å"bigot†, which a lot of Klan associates gave the impression to symbolize), and glamorizes the Klan’s analyses on white preeminence as a standard, contemporary inspection of white Christians (a little exceptionally distant from the reality). It glamorizes Klan violent behavior and intimidation of aggression, and in more than a small number of places it blames those adjacent to the Klan as unpatriotic Americans, or unappreciative colonizers or minorities. Mr. Chalmers furthermore highlights community brutality not in favor of Klan action as the actual erroneous and wickedness, something I believe is a usual response to these ‘pseudo-Christian revolutionary law enforcers’ who wish for time (and America) to stand still and static for them. A number of areas furthermore intimate towards the writer’s support for the Klan’s principles. The foremost Klan was established in 1865 by veterans of the co-conspirator defense force. Its rationale was to reinstate white incomparability in the consequences of the American Civil War. The Klan opposed Reconstruction by threatening â€Å"carpetbaggers†, â€Å"troublemakers† and freedmen. The KKK promptly accepted aggressive techniques. The increase in assassinations finally resulted in a counterattack between Southern leaders who observed the Klan’s immoderation as an explanation for centralized troops to prolong occupation. The association refused from 1868 to 1870 and was shattered by President Ulysses S. Grant’s route and enforcement of the Civil Rights Act of 1871. In 1915, the following Klan was established. It developed quickly in a different period of postwar social apprehensions. After World War I, a lot of Americans managed with successful development rates in main metropolis, where plentiful influence of refugees from southern and Eastern Europe and the Great Migration of Southern blacks and whites were being captivated. Subsequent to World War I, labor anxiety increased as veterans attempted to reenter the work energy. In response to these new groups of migrants and refugees, the second KKK urged racial discrimination, anti-Catholicism, anti-Communism, nativism, and anti-Semitism. Conclusion: Mr. Chalmers creates exceptional use of modern newspaper descriptions and perspectives to cover the Klan and its reputation in a specified group of people. What I found particularly fascinating was the Klan’s demographics. Mr. Chalmers acquaints with investigation that disproves long-held confidences that the Klan was for all time strongest in the South; in actual fact the Klan, at times, lined the authorized administrations of the Midwest. Mr. Chalmers furthermore talks about how different state governments and councils struggled with the Klan or sided with them. Yet again, I was astonished at how numerous administrations in reality attempted to restrain the enlargement of the Klan in their states throughout anti-mask commandments and other legislation. Mr. Chalmers has printed an outstanding history that includes in huge detail the 100 years subsequent to the Civil War. I look forward to that he is at an effort on modernizing this essential work.

English as Lingua Franca Essay

Do you know that of all the languages in the world, English is the most entertaining and pleasurable language? The amusement of English expounds why we park our car on the driveway and drive our car on the parkway. When we explore in more detail of its paradoxes, we may later discover that quicksand can work slowly, boxing rings are square and guinea pig is neither from Guinea nor it is a pig. If we hurled back, English has been widely dispersed around the world when British Isle began with the growth of the British Empire. In Malaya, English is mandatory for each and every citizen during the colonial of British. Due to the colonization, it left a profound impact in Malaya as English became the second language among Malaysians. In spite of obvious influence of English to our daily life, Malaysians still find it difficult to converse in proper English. The standards of English deteriorate rapidly in our country. We often hear Malaysians speak the so called ‘rojak’ language; for instance, they say â€Å"You eat already ah? † instead of saying â€Å"Did you have your meal? † Therefore, we as Malaysians need to take up English Language as it is the cornerstone of success in life! In the era of consolidation and trying to unify various aspects of life, English is needed economically as it is the global language of mercantile. The headline, â€Å"Japanese Firms say no English, no job†, adapted from The Star on ninth of July 2010 clearly portrays the vitally importance of English for job seekers. The world of business today requires only employees with the excellent command of English. From email to presentation, marketing and exportation of information, English is essential as it is the dominant language. Let me impeach you, how would you survive without English during travelling business especially to English speaking countries? Could you communicate with the native speakers? Obviously not! Therefore, it is crystal clear that English is of utmost importance in the globalization of world trade. When we take command of this language, we open new doors for commerce. Besides, English Language operates as the lingua franca of this new millennium. It is a significant element to foster bridges gap and connects people around the globe. With English acting as an international language, it enables people who do not share a common native language to interact. This can be seen as English is well known as the medium of communication among travellers. It would catch your imagination if you wonder the absence of English to the world. For instance, while you’re having a stroll in the street, a Spanish guy approaches you and enquires about the route to the closest bank. He would say, â€Å"Excuse me, may I know where the nearest bank? † and you will definitely answer â€Å"It’s located behind the Grand Hotel. † What if he said â€Å"perdone, donde se encuentra el banco mas cercano? It is akin to communicate with an alien from Neptune because you do not really understand what they inquire. Hence, it is needed socially in linking the world together. Apart from communication, English Language is being placed steadfastly within the academic domain. By taking up English, it broadens our horizons because almost 60% of books in worldwide are written in English. A high level of proficiency in this language has lead our quotidian life filled with knowledge. Moreover, it enables professors and scientists around the globe to share their studies. It is convenient as professors from different countries can interact with each other without the need of a translator, which is a total waste of time. By sharing all the theories and discoveries, it becomes possible for us to gain further achievement in technology. Have you ever contemplated the possibility for us to for us to enjoy a luxury life of science without English as a medium of interaction between academicians? It is totally out of question! Thus, the role of English is vital as it makes our life more comfortable and continues to ameliorate the standard of living today. After carefully dissecting the importance of English Language, the verdict is clear: English plays a crucial role in our life. Paolo Coelho famously said â€Å"When you want something, the entire universe conspires in helping you to achieve it. † On a similar vein, when you earnestly desire to take up English, chances are usually you will succeed. The importance of English cannot be undermined as it is the determining factor in our ultimate quest: success. After all, there is no reason why learning English can’t be fun. Before I end this, let us have a brainteaser. There is neither pine nor apple in pineapple, but why do we called it pineapple?

Differences between Iroquois and Pueblo Indians Essay

Mercantilism: Economic practice common in Europe from the 16th to the 18th century. British and other imperial power’s policy to regulate the economy of their colonies. The policy prohibited the colonies to trade with other nations, monopolizing markets and banning the export of gold and silver. Mercantilism demanded that a nation must export more than it imports. Mercantilism was a cause of many wars and also the expansion of colonization. William Penn: English real state entrepreneur, philosopher and founder of the Province of Pennsylvania. Penn was born on October 14th, 1644 and died in July 30th 1718. As a Quaker, he was a supporter of religious freedom and democracy. As a result of his different religious views in England, he was expelled from the church. In 1677, he became one of the founding fathers of the city of Philadelphia helping in its planning and development. Quakers (Society of Friends): the Quakers lived in the mid 17th century in England. Many who did not want to follow the Christian Church because they had different spiritual and religious beliefs formed the group. They believed in their â€Å"inner light†, which they believed to come directly from God. In order to follow their beliefs comfortably Quakers immigrated to America in the 1680’s. There they established in Rhode Island and Pennsylvania which tolerated Quakers. Metacom: also called Metacomet, King Philip, or Philip of Pokanoket, was an intertribal leader of the Wampanoag and Narraganset. He was born in 1639 and died on the 12th august, 1676. He assumed the position of leader of the clan after his father Massasoit died and his older brother the following year. He became the leader of the Wampanoag in King Philip’s War against English colonists in New England. Glorious Revolution: also called the Revolution of 1688, resulted in the overthrow of James II and the assent of his daughter Mary II and her Dutch husband, William III of Orange. After the accession of James II in 1685, his acceptance to Roman Catholicism alienated the majority of the population. This led William III to successfully invade England with a Dutch fleet and army, which led him to the English throne. The revolution lastingly ended any chance of Catholicism becoming re-established in England. History of American People to 1877 Mr. Huggard Iroquois and Pueblo Indian Similarities and Differences in the Colonization Era The Pueblo Indians were the descendants of ancient villagers who had been settled in present day Arizona. After developing their settlements for over three thousand years a decline of these communities occurred probably because of drought. The survivors moved to the south and east and in these areas they progressed as they developed their communities and perfected their techniques of desert farming, irrigation systems to provide water for corn, beans, and cotton. They received the name of Pueblo Indians by the Spanish because when they arrived, these groups of Native Americans lived in small villages, or pueblos. The Pueblo Indians of the southwest were the first to be confronted by Europeans and their long lasting invasion. However, around 1680, the Pueblo Indians revolted against the Spanish and they expelled them for about 12 years. Five main peoples, the Choctaw, Mohawk, Oneida, Cayuga, Seneca, and Onondaga formed the Iroquois. These five groups consolidated the Great League of Peace, which was created to bring stability to the area. The Iroquois were constantly moving geographically, they were known as being strong in battle and that is why they were one of the few Native Indians who survived the colonial invasion. Beginning in 1609, the Iroquois’ were forced to engage in war against the French, their Huron allies and other tribes. These wars were mainly the consequence of the battle of controlling the fur trade and land. Pueblo Indian peoples were farmers in tradition, but as each of the Pueblo villages were in different demographic areas, the crops that were harvested  were different. These crops were mostly corn, beans, and squash and these were stored for two or three years depending on the seasons. The Pueblo people hunted deer and antelope in the mountains and in other villages that were closer to the plains they hunted bison. In all Pueblo Indian societies, rabbit was an abundant source of proteins. The Iroquois on the other hand, had some similarities and differences from the Pueblo Indians in the farming and hunting practices. Iroquois people were farmers, fishers, hunters but their main source of food was through farming. Just like the Pueblo Indians, the Iroquois’ most cultivated crops were corn, beans and squash and they were also stored for later consumption. Concerning hunting, the differences are more notable. The Iroquois hunted mostly deer but they also sought beavers and mus krats in the winter. As they were located close to the river, they also had improved their ability to catch various types of fish. The Pueblo Indian society was matrilineal in most cases, but differed in some, where in a few villages patrilineal clans existed, and males owned houses and land. Women did most of the farming, while men were in charge of the hunting. However, as hunting importance was reduced men also started to have a role in agriculture. Iroquois and Pueblo Indians’ role of women in their society, was similar in which they were both matrilineal, that they had the task to cultivate the land, and raise the children. However, in Iroquois society, women had more power, where they could choose to divorce their husband and order him to live the home with his belongings. Women also had the right to keep the children if a couple separated. The Iroquois established the Great Law of Deganawida, which gave equality to both sexes. In their society the women were the ones who elected the chief of their village and were also the ones who could remove him from his position. The Iroquois had their main prophet, Deganawida, who they thought brought peace to the people. Their beliefs about creation were that in a supernatural way, spirits were integrated into the natural world. Their myth said that a girl in the spirit world who became pregnant without having intercourse had a vision that she had to uproot a tree so she would be able to see the underworld. As she does that, she falls to the natural world. As a result of their belief that the spiritual world was up in the heavens, the  Iroquois first let their dead to be eaten by birds but after they begin to cremate the corpses so that their souls would go up to the pure, spirit world. In the other hand, according to the Pueblo Indians creation myth, they were guided by their God and climbed up through a hole in the earth into the sunlight. These people suffered many tragedies and misfortunes until God guided them to fertile land where they could finally settle down. Pueblo people made ceremonies that took place in underground chamber, where they would practice rituals to cure diseases or to ask their God for good weather. They were also devoted to nature; they had rituals where they request nature for fertility and successful hunts and seasons. Just like the Iroquois they both had the myth that God had sent his twin sons to the natural world to create a balance with dualism. The Iroquois people were one of the latest natives to have had encounters with the Europeans. This gave them way to develop more stable communities successfully. Since the arrival of the Europeans to the Americas, the Iroquois had developed a trading system which helped them acquire goods which were totally new to them. For example: knives and other hunting objects which made them more efficient. They had advanced armory and tools compared to other tribes but when it came to fighting with the Europeans, their chances were slim. The French had cutting-edge weaponry like armor made of metal, firearms, while the Iroquois had wooden armor and fought with bows and arrow, and other more traditional weapons. Even though they were known to have been strong in battle, when they had to confront the Europeans and their other Indian tribes, there was another aspect which made their battle even harder, diseases. Europeans had already been fighting against diseases such as smallpox, influenza and others, for which they had developed an immunity to them and also had ways to cure them. When they finally had contact with each other, these diseases started to spread with the killing bacteria. On the other hand, the Iroquois, who had no knowledge of these diseases nor an immune system that could fight them, encountered themselves with an epidemic die-off of their people. The confrontations with the Europeans changed their ways of life because they had to find other ways to have stable communities. The Pueblo Indians, who had been in contact with the Spanish for a much longer period of time, were part of a society in which the Europeans had strong influence. The Spanish had subjugated the natives and forced them to adopt Christianity as their religion. The power of the Spanish was very recognizable when they started to imprison and torture Pueblo Indians if they did not follow their rules. Nevertheless, the Spanish introduced farming and hunting techniques which helped the Indian communities grow and develop more rapidly. For three generations, native were oppressed until a leader named Pope organized a revolt against the Spanish. This rebellion was called the Pueblo Revolt. When it happened thousands of Indians joined forces and battled and forced the Spanish out of their territory, which they accomplished. After the expulsion of the Europeans, they restored their religious institutions, beliefs and more importantly established independence of their villages and pueblos. While Iroquois and Pueblo Indian natives had many different views politically, religiously, socially and economically, they were both societies in which nature was devoted and revered. They lived of the land and this connected them to the Earth and its seasons greatly. They were spiritual people who believed that spirits had an important part in their lives and that they lived among them and saw their actions. As a consequence of these views, they intuitively knew how to differentiate the good from the bad, since they were being watched. They had no desire of economic power and their societies were mostly based on peace and equality, which differentiates significantly from the Europeans who were greedy and immoral. When they encountered with the Europeans their ways of life were altered forever and introduced a new era in which Christianity had a big influence and with it other more capitalistic aspects.

Passive Consumerism Essay Example | Topics and Well Written Essays - 2750 words

Passive Consumerism - Essay Example Immediately, they know which fashions are in and which are out. They see the colours and trends on splashy, popular websites. They find out very quickly what they should be wearing and what they shouldn't. A time-honoured tradition used by the fashion industry to set trends and market their designs has been to work with famous people to model their clothes. With the advent of such shows as MTV and other music shows, the multiplicity of award shows, the public is barraged with a plethora of designs to choose from. However, the ultimate message from the fashion industry is; "if a famous person wears this - it must be cool and therefore you must have it too!" As author, Anne Paxton1 writes in a savvy Internet article; "Everyone from Gloria Swanson and Marilyn Monroe, to Audrey Hepburn and Grace Kelly have helped fashion influence the public, but the media craze over celebrities is hotter than ever before. TV and movies have taken center stage when it comes to both entertainment and fashion. Magazines spend endless ink on what Madonna and Jennifer Lopez wear to award shows." Paxton even suggests that this marketing strategy may well end the need for models to strut their stuff on the catw alks. This strategy proves to be a win-win situation for both the fashion industry and celebrities as they cash in on the free items that various designers throw their way. Another specific strategy used by the fashion industry is online advertising. The use of the Internet involves several strategies which include: creating an online version of a print magazine, banner ads (ads placed on specific sites for greater exposure) and well-placed photographs and articles about the fashion industry. According to an industry report on the Internet and marketing strategies by women's magazines, "The Internet has become a billon-dollar business.." This article also reports that according to Nielsen Net Ratings, more American women use the Internet than men at a rate of 51% - 49%. It goes on to say; "Women online readers in the United States tend to visit general interest sites on the Internet, such as shopping sites, beauty sites, and health sites. Therefore, magazines discovered the Internet several years ago as another method to better serve the customer since magazines. ' By targeting the large numbers of women who regularly participate in online activity, fa shion magazines that maintain an Internet presence provide themselves with continuous, free advertising. It is an extremely effectively strategy to " [] offer other information, such as press releases or news that relates to the company or to their industry, or provide information about special events that relate to the company to their industry." In addition to using the Internet and celebrity culture as a marketing strategy, the fashion industry also creates markets by following sociological. One current trend that is strongly influencing the fashion industry is the notion that 'plus-size women' are a huge, new market for them. According to an industry analysis by UK expert, Marcella Marcheso2 the plus size market is growing in the fashion industry although until recently it was a bit of an afterthought. There was a limited range of available styles, and little to no trendy clothes. However, with the concerns over weight

The Impeachment Process Essay Example | Topics and Well Written Essays - 1000 words

The Impeachment Process - Essay Example Impeachment is a process intended to expose and correct political crimes (Gerhardt). Formally, impeachment can be defined as the â€Å"Constitutional process whereby the House of Representatives may accuse of misconduct high officers of the Federal Government for trial in the Senate† (Lectic Law Library). It is an exclusive congressional power, which is neither subordinate to judicial review nor it can be subjected to presidential veto. Whether the officer is forced to leave office or not depends upon the conviction of the Senate. SUMMARIZED AMERICAN IMPEACHMENT HISTORY: Article I, Sections 2 and 3 ensure the right of the House to impeach public officials, the President and the Vice President. The House of Representatives have instigated above 50 impeachment resolutions since 1789. Of these, the Senate received only 15 cases and from these 15 cases, only one involved a President. Two of the cases were dismissed on jurisdictional grounds, six ended in acquittal and seven in con viction (Kingsley). The most famous impeachments of the US history have been of: Andrew Johnson, Richard Nixon and William J. Clinton. Johnson was impeached in 1868 for defying the Tenure of Office Act but he was acquitted May 1868 by being one vote short of the two-thirds required Senate majority. This acquittal taught a lesson to the Congressmen that impeachment could not be used as a tool for settling policy differences with executives. Richard Nixon was impeached in 1974 on the basis of three articles of impeachment, involving bribery, treason, perjury and other executive power abuses. As conviction became inevitable for his high crime charges, to avoid the dishonor of trial, Nixon resigned from his post in August 1974. Clinton was impeached in 1998 for having improper relationship and issues of character. He was, however, acquitted by the Senate in 1999, because it could not gather sufficient votes for conviction. His impeachment was more recognized as political warfare rather than actual basis for impeachment. This precedent could be used by future House members to analyze critically the consequences of impeaching a President with substantial public support. THE IMPEACHMENT PROCESS: The impeachment process is a two step process: 1. The Impeachment Power: The House of Representatives: The impeachment process is initiated when a member of the House under oath declares a charge of impeachment against the president or any other civil officer. It is on the disposition of the House of Judiciary Committee whether or not to go forward with the impeachment based on the investigation and the charges filed. The resolution passed by the Judiciary Committee authorizes whether grounds exist for the investigation to proceed or not. A thorough investigation takes place before entertaining any votes whether the accusations hold any reality or not. If evidence of some kind of treason exists, by majority vote â€Å"a resolution impeaching the individual in question and se tting forth specific allegations of misconduct, in one or more articles of impeachment, will be reported to the full House† (Halstead). The House thereafter votes for each article of the resolution, and on the basis of

History of Conde Naste Essay Example | Topics and Well Written Essays - 1750 words

History of Conde Naste - Essay Example Here, in this paper a well known company named Conde Nast’s marketing strategies and business model is to be discussed so as to analyze its market position. This paper helps in identifying the strengths and weaknesses as well as opportunities and threats of the company, particularly in dealing with changing market environment, competition and digital development as business models. The founder of Conde Nast Publication (CNP) was Conde Montrose Nast. This company was established in the year 1907 by him, which is now a part of the Advanced Publication. It is also a renowned name in the industry of journalism and magazine of America along with other developed countries as well. Now-a-days this magazine empire is owned by Si Newhouse Jr. and goes by the name of Conde Nast. With over 30 prestigious magazines under its umbrella, including the titles of Fairchild Publications, the organization is one of the best known magazine conglomerates in the world. The company is particularly well known for its fashion magazines. The organization has also established a mark for its impressive headquarters and well designed cafeteria (Conde Nast, â€Å"Conde Nast home†). Conde Nast is the parent company to some of the globally renowned glossy magazines. It incorporates every specialized magazine, straddling topics as diverse as sports, architecture, gourmet cuisine, travel, literature, fashion, social life and observations, home decoration and popular culture. By the 1990s, the organization accommodated more than thirteen high profile magazines including Architectural Digest, Vanity Fair, Vogue, Street and Smiths Sports Group, Interest in House & Garden, Glamour, Mademoiselle, Brides, Self, Gentlemens Quarterly, Gourmet, Bon Appà ©tit, Condà © Nasts Traveller, Details, and Allure. It even developed a plan of introducing online internet based publications and magazines. Earlier, in 1909 the famous magazine Vogue